A close-up photograph of a person's hand holding a white sign with black text that reads "ANCHORING BIAS" above a crossed-out price of "Was $299.99" and a large red price of "Now $149.99". The background is a blurred view of clothing racks and shoppers in a retail store.
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Anchoring Bias: Why the First Price You See Dictates Your Budget

An illustration of the Invisible Gorilla experiment showing a group of people passing basketballs in a gym while a person in a gorilla suit walks unnoticed in the center, demonstrating inattentional blindness.
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The Invisible Gorilla: How Selective Attention Tricks Your Brain

Two men in a vintage library exchanging a book with a brass title plate in the foreground reading The Ben Franklin Effect.
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The Ben Franklin Effect: Why Asking for Favors Makes People Like You

A university professor actively engaging with diverse students in a classroom setting, illustrating positive teacher expectations. The phrase "THE PYGMALION EFFECT" is clearly visible handwritten on the whiteboard and printed on a banner above the door in the background.
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The Pygmalion Effect: How High Expectations Lead to Better Performance

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